Citing the popularity of OTT services and the growing number of subscribers in India, Amazon Prime Video has launched a new Amazon Prime store in India for both subscribers and non-subscribers. Rent new regional and international movies on the platform. Like Google’s rental offering on YouTube, Amazon’s transaction-video-on-demand (TVoD) service allows Indian OTT audiences to rent new movies, from international releases to regional films in Tamil and Telugu, for a limited time. allows. Keep reading to know how you can rent movies on Amazon Prime Video in India.
Amazon Prime Video launches movie rental service in India
Amazon Prime Video recently held an event in Mumbai to announce its new tvOD offering through the new Prime Video store and plans to launch 40 new titles in India over the next two years.
The new tvOD service on Prime Video depends on a new Prime Video store on the platform. It can be accessed by Prime Video subscribers, as well as non-subscribers, on the official website. From this library, users can rent new movies for a limited time from Robert Pattinson-starrer The Batman, the latest title in the Marvel Cinematic Universe Spiderman: No Way Home, and more.
Price ranges from Rs 69 to Rs 499, depends on the film. Once a user rents a title, it will be available to watch on Amazon Prime Video for 30 days. However, if they start a rented film on the platform, the audience will have 48 hours to finish it.
How to Rent Movies on Amazon Prime Video
Now, if you are wondering how you can rent movies from the Prime Video store, look no further as we have detailed a step-by-step guide for you here. However, it is noteworthy that Prime Video tvOD service available on the web as well as mobile. So, with that out of the way, let’s go the steps, shall we?
- Open the official Prime Video website using a browser on your laptop or desktop.
- Go to the new “Store” tab from the navigation bar above.
- Select the movie you want to rent from the different categories in the store.
- Click on the movie you selected and then click the new “Fare” button on the movie detail page.
note, You will be prompted to sign in to your Amazon account after your rental request.
- Choose a payment method to pay the fare and voila! Now you have a new movie to watch. The streaming platform currently supports only credit and debit card payments. There is no Amazon Pay, UPI or other digital payment option.
the way, You can rent multiple movies at the same time and keep them for 30 days, given that you don’t start watching them right away. Furthermore, Amazon has categorized the rentable movies in its store so that users can easily find what they want to watch.
“In line with our vision of becoming an entertainment hub, we have innovated in the way we offer movies, bringing movies into consumers’ living rooms and preferred devices, from movies in the post-release initial window to direct-to-service premieres. The launch of TVoD movie rental service will not only increase the accessibility to these movies, but will also give the customers the choice of how they want to watch and access the content. Gaurav Gandhi, Country Head, Amazon Prime Video India, said in a statement.
Apart from the TVoD service, Amazon India also announced doubling of its investment in India to bring new titles to the consumers. These will range from true-crime, investigative documentaries to entertaining and masala Bollywood content.
So, if you’re a Prime Video subscriber, do let us know your thoughts about upcoming content for the platform in the comments below. Plus, be sure to check out our top picks for Prime Originals movies from here.